INITIAL is The Crave Group’s master planning branch, providing
viable plans for resort and urban mixed-use developments.

Bridging the worlds of creativity, research and business, INITIAL delivers innovative real estate development strategies. We solve complex real estate challenges by applying a human-centered approach to the planning process. Time and again, our work delivers workable real estate solutions and outstanding user experiences.

Our services include:


Strategic Insight:
We’re developers too, so we know the complicated waters our clients navigate. Understanding this environment, we’ve developed a 6th
sense for uncovering what our clients need to find out.

Development Planning:
We unite sound economic and development principles with a
human-centered approach to master plan great places that are
economically, socially and environmentally sustainable.

Visit the INITIAL site for more service details, or contact us for more information.